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Contracts Finder · Award

Persuasive Design and Time on Platforms

A public procurement published by OFCOM via Contracts Finder.

Contracts FinderAward
£57.9k
Award value
£57.9k
Tender value
1
Suppliers
1
Awards
1
Notices
Award
Stage

Overview

Persuasive Design and Time on Platforms Research Objectives: To understand the persuasive design features (e.g. autoplay, infinite scroll, notifications, algorithmic feeds) that are most influential in keeping children on online platforms* longer than they intend, and the effects of these features. To understand the content types (e.g. appearance-focused content, algorithmically recommended material) associated with prolonged online platform engagement amongst children and the effects of these content types. Explore if / how persuasive design features interact with different content types to influence children's time spent online and the effects of this. To explore what chi…

Key details

Buyer
OFCOM
Source
Contracts Finder
Lifecycle stage
Award
Status
complete
CPV classification
79310000 — Market research services
Currency
GBP
Total award value
£57,878
Tender value
£57,878
First published
18 Aug 2025
Last updated
18 Aug 2025
View the original notice

Awards

1 award recorded on this procurement.

SupplierCompanies HouseAwardedStatusValue
DISCOVERY RESEARCH LIMITED0306860923 Jul 2025active£57.9k

Notice timeline

Every published notice in this procurement's lifecycle.

  1. Award noticePersuasive Design and Time on Platforms

All suppliers

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FAQs about this procurement

Who is the buyer for "Persuasive Design and Time on Platforms"?

Persuasive Design and Time on Platforms is a UK public-sector procurement published by OFCOM via Contracts Finder.

Has "Persuasive Design and Time on Platforms" been awarded?

Yes — 1 award is recorded, with a reported total value of £57,878. The current lifecycle stage is "Award".

Which suppliers are involved in "Persuasive Design and Time on Platforms"?

1 supplier is linked: DISCOVERY RESEARCH LIMITED.

What is "Persuasive Design and Time on Platforms" worth?

The reported award value is £57,878.

When was "Persuasive Design and Time on Platforms" published?

It was first published on 18 Aug 2025 and last updated on 18 Aug 2025, across 1 notice.

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