Award notice · Contracts Finder
MCard Integrated Campaign 2025
Part of MCard Integrated Campaign 2025.
The West Yorkshire Ticketing Company Ltd. (MCard), in collaboration with the West Yorkshire Combined Authority has appointed The Ark Marketing & Media Ltd to develop and deliver a marketing and communications strategy. The strategy, running initially from 22nd July 2025 to 31 March 2026 with a possible extension to 31 March 2027, should build on current initiatives and focus on three workstreams: MCard USPs - Brand/App awareness of multi-operator/modal tickets, Transitioning young people through each ticket range - Under 19s to 19-25s and 19-25s to adults and engaging key stakeholders to ampl…
- Procurement
- MCard Integrated Campaign 2025
- Published
- 28 Jul 2025
- Status
- complete
- CPV
- 79340000 — Advertising and marketing services
- Tender period
- — – 11 Jun 2025
Awards
Other notices in this procurement
This is the only notice on record.
FAQs about this notice
What type of notice is this?
This is a award notice published via Contracts Finder on 28 Jul 2025.
Which procurement does this notice belong to?
It is part of "MCard Integrated Campaign 2025", published by West Yorkshire Combined Authority.
Has this notice resulted in an award?
1 award is recorded on this notice, including to The Ark Marketing & Media Ltd.
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