Find a Tender · Contract
Social Brand Guardianship
A public procurement published by Transport for Wales (TfW) via Find a Tender.
- £6m
- Award value
- £6m
- Tender value
- 1
- Suppliers
- 1
- Awards
- 3
- Notices
- Contract
- Stage
Overview
Transport for Wales (TfW) is seeking to appoint a strategic Brand Guardianship agency to support the continued development, evolution, activation and governance of its multimodal, bilingual and distinctive brand. The successful supplier will provide expert insight and strategic leadership to help TfW strengthen and elevate its brand at a pivotal stage in its development, ensuring consistency, creativity and measurable impact across all physical and digital touchpoints. Services will support the delivery of TfW’s long‑term brand strategy and contribute to the organisation’s vision of becoming Wales’ favourite way to travel. Core services include (but not limited to): - Strategic brand direc…
Key details
- Source
- Find a Tender
- Lifecycle stage
- Contract
- Status
- complete
- CPV classification
- —
- Currency
- GBP
- Total award value
- £6,000,000
- Tender value
- £6,000,000
- First published
- 23 Jan 2026
- Last updated
- 22 Apr 2026
Awards
1 award recorded on this procurement.
| Supplier | Companies House | Awarded | Status | Value |
|---|---|---|---|---|
| Uned Stuido | — | 21 Apr 2026 | pending | £6m |
Notice timeline
Every published notice in this procurement's lifecycle.
All suppliers
Frameworks & programmes
More from Transport for Wales (TfW)
FAQs about this procurement
Who is the buyer for "Social Brand Guardianship"?
Social Brand Guardianship is a UK public-sector procurement published by Transport for Wales (TfW) via Find a Tender.
Has "Social Brand Guardianship" been awarded?
Yes — 1 award is recorded, with a reported total value of £6,000,000. The current lifecycle stage is "Contract".
Which suppliers are involved in "Social Brand Guardianship"?
1 supplier is linked: Uned Stuido.
What is "Social Brand Guardianship" worth?
The reported award value is £6,000,000.
When was "Social Brand Guardianship" published?
It was first published on 23 Jan 2026 and last updated on 22 Apr 2026, across 3 notices.
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