Tender notice · Contracts Finder
Customer Data Platform (CDP)
Part of Customer Data Platform (CDP).
The BBC is looking for the service of a Customer Data Platform (CDP), which will be responsible for data management, campaign management and activation. The service will ingest, host, model and manage data by connecting to the BBC's data warehouse, and will manage platform access to this data. It will also oversee campaign creation, orchestration and activation across multiple owned, CRM and paid media channels. The spend range is over the term of 7 years. This includes 1 year for integration/transition, named "Year 0", and a period of three (3) years from the Service Commencement Da…
- Procurement
- Customer Data Platform (CDP)
- Published
- 21 Mar 2024
- Status
- active
- CPV
- 72322000 — Data management services
- Tender period
- — – 25 Apr 2024
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FAQs about this notice
What type of notice is this?
This is a tender notice published via Contracts Finder on 21 Mar 2024.
Which procurement does this notice belong to?
It is part of "Customer Data Platform (CDP)", published by The British Broadcasting Corporation (BBC).
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