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Audience Segmentation and User Needs Research

Part of Audience Segmentation and User Needs Research.

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Royal Botanic Gardens, Kew is looking for a supplier to conduct Audience and User Research for our website www.kew.org. The purpose of this requirement is to understand more about Kew website users and their website experience. . This work will also feed into a website design refresh project we are undertaking. The ultimate goal for the segmentation is to have a shared language across the organization and to use the segments to embed an audience-centered approach in product and content development. In addition it is to identify recommendations for growth areas of website usage.…

Published
18 Nov 2016
Status
complete
CPV
79310000 — Market research services
Tender period
— – 7 Sept 2015
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Awards

Other notices in this procurement

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FAQs about this notice

What type of notice is this?

This is a award notice published via Contracts Finder on 18 Nov 2016.

Which procurement does this notice belong to?

It is part of "Audience Segmentation and User Needs Research", published by ROYAL BOTANIC GARDENS.

Has this notice resulted in an award?

1 award is recorded on this notice, including to BDRC Continental.

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